If you run an online store, you definitely need to look into private label rights (PLR) products. These products are usually ebooks or software programs that allow you to rebrand and resell them any way you choose. These PLR products are of great quality, and can effectively increase the size of your catalog with minimal effort from you.
Most of these products come ready to sell, meaning that they have sales pages, virtual eCovers, and branding images already included. To be honest, the only work you really have to do with them is to uploading on your site and post a download link. These products really do sell themselves.
The beauty of PLR products is in the ability to rebrand them. This means that you can claim to be the creator or author of the product! You can also add any brand that you want to these products. Additionally, white label products you can determine the price at which to sell these products. Oftentimes, you can actually give the products away for free.
Giving these products away for free, or bundling them in a package, is a great way to boost the sales of your existing product line. It is also an effective way to increase your customer loyalty. Offering your customers free products through an email campaign is great way to get them to come back to your site again and again.
A great way to obtain some PLR products is to join a reseller membership site. These sites grant you access to a large library of PLR products at a low monthly rate. Most of these sites even offer a trial period for you to browse the catalog and try the products for yourself.
Ryan is the owner-operator of Affiliate-Essentials, a website dedicated to helping affiliates succeed. He is currently working toward his MBA, and is enjoying life as an affiliate marketer / business owner.